Watch the Rusty Radiator campaign against 'miserabilism' in humanitarian aid communication:
http://www.rustyradiator.com/
We're messing with you. There's no such thing as charity actors. But in our video, did you recognize stereotypes frequently used in fundraising campaigns? Hunger and poverty is ugly, and it calls for action. However, we need to create engagement built on knowledge, not stereotypes. Why?
We need to change the way fundraising campaigns are communicating issues of poverty and development. This is why we are awarding creative fundraising campaigns with the Golden Radiator Award, and stereotypical campaigns with the Rusty Radiator Award. An international jury nominated eight videos, and YOU get to decide the winners by VOTING NOW! Winners will be announced 10th of December. Stream event here.
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